Umami vs Simple Analytics

Pricing: Umami is completely free, which makes it the obvious pick if budget is the top concern. Simple Analytics starts at $9/mo. That cost buys you a more polished or feature-rich experience, so it comes down to whether the extras justify the spend.

Feature gaps: Umami offers Cookieless, Custom Events and Open Source that Simple Analytics lacks. Simple Analytics brings Events, GDPR Compliant and Goals that Umami does not have.

Team fit: Umami is geared toward individual users and small setups, while Simple Analytics is aimed at small teams teams. Pick the one that matches where your team is today and where it is headed — migrating tools later is always painful.

Open source: Umami is open source, meaning you can self-host, audit the code, and avoid vendor lock-in. Simple Analytics is proprietary — you are trusting the vendor with your data and uptime.

Where each tool shines: Umami's biggest strengths are: free and open source. easy to self-host (docker, vercel, railway). Simple Analytics's biggest strengths are: includes no cookies as a core feature, purpose-built for analytics workflows. includes gdpr compliant as a core feature, purpose-built for analytics workflows.

Watch out for: With Umami, users commonly note that requires self-hosting for free use. With Simple Analytics, the main complaint is that no free plan — you need to pay $9/mo from day one to use it.