Overview

Publer is a social media scheduling platform with AI, analytics, and team collaboration. It handles multi-platform, ai assist, analytics, and watermark, and it's best suited for small businesses wanting multi-platform social scheduling. It has been around since 2017, giving it a 9-year head start in building out integrations and refining the product.

The free plan is free for 3 accounts — enough for most people to evaluate whether it fits. It's designed for small teams, striking a balance between simplicity and collaboration features.

Strengths

  • Includes Multi-Platform as a core feature, purpose-built for social media management workflows
  • Includes AI Assist as a core feature, purpose-built for social media management workflows
  • Free for 3 accounts — generous enough for most small teams to get real work done
  • Includes analytics alongside the core feature set — fewer separate tools needed

Weaknesses

  • Free plan exists but key features are locked behind the paid upgrade
  • Fewer built-in features means you may need additional tools to cover gaps
  • Ecosystem of third-party integrations is smaller than the market leaders in social media management
  • Limited team/admin features if your organization eventually scales up

Quick info

Starting price
Free
Free tier
Yes — Free for 3 accounts
Open source
No
Best for
Small teams
Founded
2017

Last updated 2026-04-12

Top alternatives to Publer

1
Buffer Free tier

Social media scheduling and analytics tool for planning and publishing content.

Free for 3 channels · Free Small businesses wanting simple social media scheduling
Scheduling Analytics Link-in-Bio AI Assistant
2

Social media management platform for scheduling, monitoring, and analytics across networks.

Paid from $99/mo Teams managing multiple social media accounts at scale
Scheduling Social Listening Analytics Team Collab
3
Later Free tier

Social media scheduling focused on visual content with link-in-bio and analytics.

Free for 1 social set · Free Creators and small businesses focused on visual content
Visual Planner Link-in-Bio Analytics UGC
4
Typefully Free tier

Writing and scheduling tool for Twitter/X and LinkedIn with analytics and AI.

Free for basic use · Free Writers wanting to grow on Twitter/X with scheduling and analytics
Thread Writer Scheduling Analytics AI
5

Enterprise social media platform with publishing, engagement, analytics, and social listening.

Paid from $249/mo Enterprise teams needing social media management and intelligence
Publishing Listening Analytics Advocacy

See all 6 alternatives →

Publer comparisons

More Social Media Management tools

See all Social Media Management tools →

Explore more