Mailchimp
Email marketing platform with campaigns, automation, landing pages, and audience management.
Email Marketing
Free tier
Overview
Mailchimp is one of the most recognized email marketing platforms. It offers campaign builders, automation, landing pages, and audience segmentation. Acquired by Intuit in 2021.
Strengths
- Easy to use for beginners
- Good template library and drag-and-drop editor
- Built-in landing pages and basic CRM
- Brand recognition — customers trust Mailchimp emails
Weaknesses
- Pricing has increased significantly
- Free tier now limited to 500 contacts
- Automation is basic compared to dedicated tools
- Charges for unsubscribed contacts on some plans
Pricing estimate
$130
/month
$1560/year
Free for up to 500 contacts
Quick info
- Category
- Email Marketing
- Starting price
- $13/mo
- Free tier
- Yes — Free for up to 500 contacts
- Open source
- No
- Best for
- Any size
- Founded
- 2001
Last updated 2026-04-12
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