Overview

Bear is a elegant markdown writing app for Apple devices with tags, themes, and export options. It handles markdown, tags, themes, and focus mode, and it's best suited for writers who want a beautiful markdown editor. It has been around since 2016, giving it a 10-year head start in building out integrations and refining the product.

The free plan is free without sync — enough for most people to evaluate whether it fits. Paid plans start at $2.99/mo, which unlocks the full feature set. It's aimed at individual users, so it's fast to set up but may lack team-management features if you scale.

Strengths

  • Full Markdown support with live preview for clean, structured notes
  • Includes Tags as a core feature, purpose-built for note taking workflows
  • Free without sync — generous enough for most small teams to get real work done
  • Includes themes alongside the core feature set — fewer separate tools needed

Weaknesses

  • Free plan exists but key features are locked behind the paid upgrade
  • Fewer built-in features means you may need additional tools to cover gaps
  • Moving notes out to another platform can be difficult — export options vary
  • Limited team/admin features if your organization eventually scales up

Pricing estimate

10
$30 /month
$359/year

Free without sync

Quick info

Category
Note Taking
Starting price
$2.99/mo
Free tier
Yes — Free without sync
Open source
No
Best for
Individuals
Founded
2016

Last updated 2026-04-12

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