What is the difference between WordPress.com and Divi?

WordPress.com is best for Anyone wanting the most flexible CMS available, while Divi is best for WordPress users wanting a powerful visual builder. WordPress.com starts at Free and Divi starts at $89/yr.

Is WordPress.com or Divi cheaper?

WordPress.com starts at Free with a free tier. Divi starts at $89/yr.

Is there a free alternative to Divi?

Yes, WordPress.com offers a free tier (Free with WordPress branding).

WordPress.com vs Divi

WordPress.com is the hosted version of WordPress with themes, plugins, and e-commerce for any type of website, while Divi is visual page builder for WordPress with drag-and-drop design and 2000+ layouts. The biggest difference up front: WordPress.com is free, while Divi starts at $89/yr. WordPress.com is built for anyone wanting the most flexible cms available, whereas Divi targets wordpress users wanting a powerful visual builder.

At a glance

	WordPress.com	Divi
Best for	Anyone wanting the most flexible CMS available	WordPress users wanting a powerful visual builder
Starting price	Free	$89/yr
Free tier	✓	—
Open source	—	—
Free tier available	✓	—
Open source	—	—
2000+ Layouts	—	✓
A/B Testing	—	✓
E-commerce	✓	—
Plugins	✓	—
SEO	✓	—
Theme Builder	—	✓
Themes	✓	—
Visual Builder	—	✓

WordPress.com

Strengths

Includes Themes as a core feature, purpose-built for website builder workflows
Plugin ecosystem lets you customize the app to fit your exact workflow
Free with WordPress branding — generous enough for most small teams to get real work done
Established product with 21+ years on the market and a mature ecosystem

Weaknesses

Free plan exists but key features are locked behind the paid upgrade
Fewer built-in features means you may need additional tools to cover gaps
Performance and SEO control is limited compared to custom-coded sites
Mobile experience lags behind the desktop version in features and polish

Try WordPress.com → Full review

Divi

Strengths

Includes Visual Builder as a core feature, purpose-built for website builder workflows
Includes 2000+ Layouts as a core feature, purpose-built for website builder workflows
Pricing starts at $89/yr, which includes the full website builder feature set
Established product with 13+ years on the market and a mature ecosystem

Weaknesses

Starts at $89/yr — on the expensive side, especially for small teams or solo users
Fewer built-in features means you may need additional tools to cover gaps
Performance and SEO control is limited compared to custom-coded sites
Limited team/admin features if your organization eventually scales up

Try Divi → Full review

The bottom line

Pricing: WordPress.com is completely free (Free with WordPress branding), which makes it the obvious pick if budget is the top concern. Divi starts at $89/yr. That cost buys you a more polished or feature-rich experience, so it comes down to whether the extras justify the spend.

Feature gaps: WordPress.com offers E-commerce, Plugins and SEO that Divi lacks. Divi brings 2000+ Layouts, A/B Testing and Theme Builder that WordPress.com does not have.

Team fit: WordPress.com is geared toward any size teams, while Divi is aimed at individual users and small setups. Pick the one that matches where your team is today and where it is headed — migrating tools later is always painful.

Where each tool shines: WordPress.com's biggest strengths are: includes themes as a core feature, purpose-built for website builder workflows. plugin ecosystem lets you customize the app to fit your exact workflow. Divi's biggest strengths are: includes visual builder as a core feature, purpose-built for website builder workflows. includes 2000+ layouts as a core feature, purpose-built for website builder workflows.

Watch out for: With WordPress.com, users commonly note that free plan exists but key features are locked behind the paid upgrade. With Divi, the main complaint is that starts at $89/yr — on the expensive side, especially for small teams or solo users.

Choose WordPress.com if...

You need a tool built for anyone wanting the most flexible cms available
Budget is a hard constraint — WordPress.com is free, Divi is not
You specifically need E-commerce and Plugins
You care about plugin ecosystem lets you customize the app to fit your exact workflow
Your team size fits the any size profile WordPress.com is designed for

Choose Divi if...

You need a tool built for wordpress users wanting a powerful visual builder
You specifically need 2000+ Layouts and A/B Testing
You care about includes 2000+ layouts as a core feature, purpose-built for website builder workflows
Your team size fits the individuals profile Divi is designed for