At a glance

Mixpanel June
Best for Product teams tracking user behavior and funnels B2B SaaS teams wanting product analytics built for them
Starting price Free Free
Free tier
Open source
Free tier available
Open source
A/B Testing
Activation
Company Analytics
Feature Reports
Funnels
Retention
User Flows

Mixpanel

Strengths

  • Includes Funnels as a core feature, purpose-built for analytics workflows
  • Includes Retention as a core feature, purpose-built for analytics workflows
  • Free up to 20M events/mo — generous enough for most small teams to get real work done
  • Established product with 17+ years on the market and a mature ecosystem

Weaknesses

  • Free plan exists but key features are locked behind the paid upgrade
  • Fewer built-in features means you may need additional tools to cover gaps
  • Data accuracy depends on tracking setup — misconfigured events give misleading results
  • Mobile experience lags behind the desktop version in features and polish

June

Strengths

  • Includes Company Analytics as a core feature, purpose-built for analytics workflows
  • Includes Feature Reports as a core feature, purpose-built for analytics workflows
  • Free for 1K monthly users — generous enough for most small teams to get real work done
  • Includes activation alongside the core feature set — fewer separate tools needed

Weaknesses

  • Free plan exists but key features are locked behind the paid upgrade
  • Fewer built-in features means you may need additional tools to cover gaps
  • Data accuracy depends on tracking setup — misconfigured events give misleading results
  • Limited team/admin features if your organization eventually scales up

The bottom line

Pricing: Both tools offer free tiers, so you can test each before committing. Mixpanel's free plan: Free up to 20M events/mo. June's free plan: Free for 1K monthly users.

Feature gaps: Mixpanel offers A/B Testing, Funnels and User Flows that June lacks. June brings Activation, Company Analytics and Feature Reports that Mixpanel does not have. Both share Retention.

Team fit: Mixpanel is geared toward mid-size teams teams, while June is aimed at small teams teams. Pick the one that matches where your team is today and where it is headed — migrating tools later is always painful.

Where each tool shines: Mixpanel's biggest strengths are: includes funnels as a core feature, purpose-built for analytics workflows. includes retention as a core feature, purpose-built for analytics workflows. June's biggest strengths are: includes company analytics as a core feature, purpose-built for analytics workflows. includes feature reports as a core feature, purpose-built for analytics workflows.

Watch out for: With Mixpanel, users commonly note that free plan exists but key features are locked behind the paid upgrade. With June, the main complaint is that free plan exists but key features are locked behind the paid upgrade.

Choose Mixpanel if...

  • You need a tool built for product teams tracking user behavior and funnels
  • You specifically need A/B Testing and Funnels
  • You care about includes retention as a core feature, purpose-built for analytics workflows
  • Your team size fits the mid-size teams profile Mixpanel is designed for
  • The free tier works for you: free up to 20m events/mo

Choose June if...

  • You need a tool built for b2b saas teams wanting product analytics built for them
  • You specifically need Activation and Company Analytics
  • You care about includes feature reports as a core feature, purpose-built for analytics workflows
  • Your team size fits the small teams profile June is designed for
  • The free tier works for you: free for 1k monthly users

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