What is the difference between Framer and Divi?

Framer is best for Designers who want pixel-perfect websites without writing code, while Divi is best for WordPress users wanting a powerful visual builder. Framer starts at Free and Divi starts at $89/yr.

Is Framer or Divi cheaper?

Framer starts at Free and is free. Divi starts at $89/yr.

Is there a free alternative to Divi?

Yes, Framer offers a free tier.

Framer vs Divi

Framer is design-to-code website builder with real React components and CMS, while Divi is visual page builder for WordPress with drag-and-drop design and 2000+ layouts. The biggest difference up front: Framer is free, while Divi starts at $89/yr. Framer is built for designers who want pixel-perfect websites without writing code, whereas Divi targets wordpress users wanting a powerful visual builder.

At a glance

	Framer	Divi
Best for	Designers who want pixel-perfect websites without writing code	WordPress users wanting a powerful visual builder
Starting price	Free	$89/yr
Free tier	✓	—
Open source	—	—
Free tier available	✓	—
Open source	—	—
2000+ Layouts	—	✓
A/B Testing	—	✓
Animations	✓	—
CMS	✓	—
Localization	✓	—
React Components	✓	—
Theme Builder	—	✓
Visual Builder	—	✓
Visual Canvas	✓	—

Framer

Strengths

Beautiful output — sites look professional
Real React components under the hood
Powerful animations and interactions
Built-in CMS and localization

Weaknesses

Steeper learning curve than Squarespace/Wix
SEO customization can be limited
Performance varies with heavy animations
CMS is basic compared to dedicated headless CMS

Try Framer → Full review

Divi

Strengths

Includes Visual Builder as a core feature, purpose-built for website builder workflows
Includes 2000+ Layouts as a core feature, purpose-built for website builder workflows
Pricing starts at $89/yr, which includes the full website builder feature set
Established product with 13+ years on the market and a mature ecosystem

Weaknesses

Starts at $89/yr — on the expensive side, especially for small teams or solo users
Fewer built-in features means you may need additional tools to cover gaps
Performance and SEO control is limited compared to custom-coded sites
Limited team/admin features if your organization eventually scales up

Try Divi → Full review

The bottom line

Pricing: Framer is completely free, which makes it the obvious pick if budget is the top concern. Divi starts at $89/yr. That cost buys you a more polished or feature-rich experience, so it comes down to whether the extras justify the spend.

Feature gaps: Framer offers Animations, CMS and Localization that Divi lacks. Divi brings 2000+ Layouts, A/B Testing and Theme Builder that Framer does not have.

Team fit: Both tools target individuals teams, so the decision hinges on features and workflow fit rather than scale.

Where each tool shines: Framer's biggest strengths are: beautiful output — sites look professional. real react components under the hood. Divi's biggest strengths are: includes visual builder as a core feature, purpose-built for website builder workflows. includes 2000+ layouts as a core feature, purpose-built for website builder workflows.

Watch out for: With Framer, users commonly note that steeper learning curve than squarespace/wix. With Divi, the main complaint is that starts at $89/yr — on the expensive side, especially for small teams or solo users.

Choose Framer if...

You need a tool built for designers who want pixel-perfect websites without writing code
Budget is a hard constraint — Framer is free, Divi is not
You specifically need Animations and CMS
You care about real react components under the hood

Choose Divi if...

You need a tool built for wordpress users wanting a powerful visual builder
You specifically need 2000+ Layouts and A/B Testing
You care about includes 2000+ layouts as a core feature, purpose-built for website builder workflows