What is the difference between Copper and Streak?

Copper is best for Google Workspace users wanting a CRM that lives in Gmail, while Streak is best for Gmail power users wanting CRM inside their inbox. Copper starts at $23/user/mo and Streak starts at Free.

Is Copper or Streak cheaper?

Copper starts at $23/user/mo. Streak starts at Free with a free tier.

Is there a free alternative to Copper?

Yes, Streak offers a free tier (Free for basic CRM).

Copper vs Streak

Copper is CRM built for Google Workspace with automatic contact and activity capture from Gmail, while Streak is CRM built directly inside Gmail with pipelines, mail merge, and tracking. The biggest difference up front: Streak is free, while Copper starts at $23/user/mo. Copper is built for google workspace users wanting a crm that lives in gmail, whereas Streak targets gmail power users wanting crm inside their inbox.

At a glance

	Copper	Streak
Best for	Google Workspace users wanting a CRM that lives in Gmail	Gmail power users wanting CRM inside their inbox
Starting price	$23/user/mo	Free
Free tier	—	✓
Open source	—	—
Free tier available	—	✓
Open source	—	—
Auto-Capture	✓	—
Gmail Integration	✓	—
Gmail Native	—	✓
Mail Merge	—	✓
Pipeline	✓	—
Pipelines	—	✓
Reporting	✓	—
Tracking	—	✓

Copper

Strengths

Includes Gmail Integration as a core feature, purpose-built for crm workflows
Includes Auto-Capture as a core feature, purpose-built for crm workflows
Pricing starts at $23/user/mo, which includes the full crm feature set
Established product with 13+ years on the market and a mature ecosystem

Weaknesses

Starts at $23/user/mo — on the expensive side, especially for small teams or solo users
Fewer built-in features means you may need additional tools to cover gaps
Data entry overhead can slow down reps who just want to sell
Limited team/admin features if your organization eventually scales up

Try Copper → Full review

Streak

Strengths

Includes Gmail Native as a core feature, purpose-built for crm workflows
Includes Pipelines as a core feature, purpose-built for crm workflows
Free for basic CRM — generous enough for most small teams to get real work done
Established product with 14+ years on the market and a mature ecosystem

Weaknesses

Free plan exists but key features are locked behind the paid upgrade
Fewer built-in features means you may need additional tools to cover gaps
Data entry overhead can slow down reps who just want to sell
Limited team/admin features if your organization eventually scales up

Try Streak → Full review

The bottom line

Pricing: Streak is completely free (Free for basic CRM), which makes it the obvious pick if budget is the top concern. Copper starts at $23/user/mo. That cost buys you a more polished or feature-rich experience, so it comes down to whether the extras justify the spend.

Feature gaps: Copper offers Auto-Capture, Gmail Integration and Pipeline that Streak lacks. Streak brings Gmail Native, Mail Merge and Pipelines that Copper does not have.

Team fit: Copper is geared toward small teams teams, while Streak is aimed at individual users and small setups. Pick the one that matches where your team is today and where it is headed — migrating tools later is always painful.

Where each tool shines: Copper's biggest strengths are: includes gmail integration as a core feature, purpose-built for crm workflows. includes auto-capture as a core feature, purpose-built for crm workflows. Streak's biggest strengths are: includes gmail native as a core feature, purpose-built for crm workflows. includes pipelines as a core feature, purpose-built for crm workflows.

Watch out for: With Copper, users commonly note that starts at $23/user/mo — on the expensive side, especially for small teams or solo users. With Streak, the main complaint is that free plan exists but key features are locked behind the paid upgrade.

Choose Copper if...

You need a tool built for google workspace users wanting a crm that lives in gmail
You specifically need Auto-Capture and Gmail Integration
You care about includes auto-capture as a core feature, purpose-built for crm workflows
Your team size fits the small teams profile Copper is designed for

Choose Streak if...

You need a tool built for gmail power users wanting crm inside their inbox
Budget is a hard constraint — Streak is free, Copper is not
You specifically need Gmail Native and Mail Merge
You care about includes pipelines as a core feature, purpose-built for crm workflows
Your team size fits the individuals profile Streak is designed for